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Robert B. McKeon Endowed Chair in Business
Associate Professor of Marketing
Gabelli School of Business
New York City
Last update: August 1, 2021
"Service Conversation: Advisory, Relational, and Transformative Approaches," with Marina Carnevale, Richard Kedzior, and Anton Siebert, Journal of Services Marketing, forthcoming.
"Customer Experience Journeys: Loyalty Loops Versus Involvement Spirals," with Anton Siebert, Andrew Lindridge, and Cláudia Simões, Journal of Marketing, 2020.