ABOUT

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My Academic Bio

Ahir Gopaldas is an assistant professor of marketing at the Gabelli School of Business at Fordham University in New York City. He earned his PhD in business administration at the Schulich School of Business at York University in Toronto.

Ahir conducts research on social issues in consumer markets, including diversity, morality, new technologies, mental health, and human potential. His research has been published in Consumption, Markets & Culture, Journal of Business Research, Journal of Consumer Research, Journal of Public Policy & Marketing, and Qualitative Market Research. His research has been awarded a Marketing Management Association doctoral student award, an Association of Consumer Research dissertation award for public policy research, and a Dean's award for excellence in research.

At Fordham, Ahir currently teaches Marketing Principles, New Product Development, Purpose-Driven Marketing, and Social Marketing. Prior to his academic career, Ahir worked in finance, marketing, and technology roles at two multinational companies and two start-ups.